Carclew presents 2 days of professional development for early career artists as part of our Fifth Quarter program. Learn foundation skills in social media management, accounting for creative businesses, the arts and philanthropy and the principles of intellectual property contracting.
The 2-day program includes an opening keynote address by Adelaide Fringe CEO and Director Heather Croall, morning group sessions from specialist practitioners and opportunities for one-on-one afternoon sessions with our speakers for tailored advice and guidance.
Our pricing and packaging allows you to tailor a program to best suit your individual needs, and there are significant discounts for artists or arts workers aged 30 years or under.
14 – 15 June
Carclew, 11 Jeffcott St, North Adelaide
WEDNESDAY 14 JUNE
9.30-10am: Key Note Address: Navigating Life as an Independent Artist
Heather Croall –Director and CEO, Adelaide Fringe
10-11.30am: Social Media for Artists: More than just a sales pitch
Matthew Bennett, Digital Manager, Country Arts SA
Grow your connections and expand your market with this insightful and practical seminar on affordable digital marketing strategies and social media. Learn about content creation and management, social media advertising, live streaming and more.
12-1pm: Creative Accounting
Richard Koral, Director, EFC Group
ABNs, GST, PAYG, BAS, TFN…. What does it all mean?
Partnership, sole trader, company… What’s best for you and your arts business?
Come along and unravel the mysteries of operating an Arts enterprise.
2-4pm: Individual Consults with Matthew and Richard by appointment (BOOKED OUT)
THURSDAY 15 JUNE
9.30-11am: Building Philanthropic Partnerships
Alison Beare, CEO, UKARIA and Klein Family Foundation
Look beyond government funding to support your arts project. Join Alison to find out how to engage with philanthropic trusts, foundations and private givers.
11.30am – 1pm: Read the fine print - Intellectual Property and Contracting for Artists
Peter Campbell, Partner, HWL Ebsworth Lawyers
What’s yours is yours and what’s mine is mine… or is it? One of the most misunderstood areas of Arts Management, Intellectual Property is something you really want to get right from the get-go. Better understand what the law says about Intellectual Property and how to protect your rights and legally utilise the rights of others as well as learning some of the essential elements of contract preparation.
2-4.30pm: Individual Consults with Alison and Peter by appointment (BOOKED OUT)
Premium package (2-days + 2 one-on-one consults) | Under 30 $70 / any age $210 (BOOKED OUT)
2-days (group sessions only) | Under 30 $50 / any age $180
1-day (group sessions only) | Under 30 $30 / any age $100
Individual consults (1/2 hour) |Under 30 $15 / any age $25 (BOOKED OUT)
By email: download the booking form, complete all details including credit card payment details and email it to firstname.lastname@example.org
By phone: phone 8267 5111 during business hours (9am – 5pm, Mon – Fri)
All bookings will be acknowledged with a confirmation email.
Director and CEO, Adelaide Fringe
Heather Croall is an experienced CEO and Director known as a visionary in the creative sector who delivers innovative festival programs, new audiences and organisational growth.
She has specific expertise in partner engagement and capital acquisition. With an international career in Film, TV and the Arts, Heather has a strong track record in implementing organisational change and capacity building. She has transitioned a number of creative sector organisations into the digital age.
Heather has a reputation for generating new income streams and delivering excellent management of stakeholder relations. Under her leadership, every festival she has run has seen an increase in turn over, been met with high critical acclaim, delivered growth in ticket sales and expanded audience demographic.
Digital Manager, Country Arts SA
Matthew has worked as an Arts Marketer for over five years starting at the Adelaide Festival of Arts for the 2012 – 2014 festivals before making the move to Country Arts SA in the role of Digital Manager. Matthew is passionate about the digital space especially in the areas of social media, web development, content marketing and digital media production. He also has a strong interest in disability access and improving the accessibility of the arts. In addition to his current role with Country Arts SA, Matthew also consults on digital strategy and accessibility for businesses both in the arts and external sectors. He is committed to finding innovative digital solutions for improving audience engagement with the arts.
Director, EFC Group
Richard was a founding director of EFC Group back in 2001. The business provides taxation, business and financial services to a range of clients and lodges in excess of 4,000 income tax returns each year. Richard is a Chartered Accountant and Certified Financial Planner specialising in the provision of personal and business financial advice to self employed persons and family groups with a focus on guiding clients to maximise long term wealth in an ever complex world. His interests lie in financial markets and optimising business performance with an extensive client base in a range of industries including the arts.
Chief Executive Officer, UKARIA and Klein Family Foundation
Alison has over 25 years experience as a highly skilled senior administrator and advisor. She was appointed to her current role in 2013 and is responsible for implementing the philanthropic vision and mission of UKARIA and the Klein Family Foundation in close consultation with the Directors of each Board and the Founder, Ulrike Klein. She is also responsible for the overall management of the UKARIA Cultural Centre.
Prior to this appointment, Alison was the SA Manager for Philanthropy Australia and from 2007 – 2011 she was the Executive Officer of the Australian String Quartet (ASQ). She has developed and implemented many successful music programs both with ASQ and as Concert Manager at the Elder Conservatorium of Music at the University of Adelaide.
An undergraduate from the University of Adelaide, Alison has since pursued further study at the University’s Graduate School of Management. Alison was selected to the Australia Council’s inaugural Emerging Leaders Program and is a graduate of the Australian Institute of Company Directors. In 2014, Alison was appointed to the Board of the Australian National Academy of Music.
Partner, HWL Ebsworth Lawyers
Peter Campbell is a partner in the Adelaide office of HWL Ebsworth Lawyers. Peter has over 30 years’ experience as a litigator having conducted proceedings throughout Australia and overseas and is also a qualified mediator. He has also developed a national reputation in the areas of Media Law, Intellectual Property and Competition and Consumer Law. Peter advises extensively on the protection and enforcement of intellectual property rights and has acted for a broad range of Arts and Entertainment clients throughout Australia. Doyle's Guide to the Australian Legal Profession recognises Peter as a Pre-eminent Lawyer in Intellectual Property. Peter has also been named in International Best Lawyers as a Leading Lawyer in Entertainment Law.